About Us

Ebrahim Ali Trading Co. W.L.L (EATCO) is located in Sitra, Bahrain and is part of the Food Wholesales Industry.
Ebrahim Ali Trading Co. W.l.l has 28 total employees and generates 2.15 million in sales (USD).

Mission & Vision

Developing and maintaining successful relationship with our clients is very crucial for us. At EATCO we never lose sight of our aim to offer excellent products, services and customer satisfaction. Focusing on excellence, safety and trustworthiness means value-added for our customers, partners and shareholders.

EATCO aims to attain & maintain reputation as provider of affordable quality confectionary products. We are focus on becoming the leader in this industry and to be recognized as product innovators in the regional market.

History and Management

Sometime in 1975-76, Ebrahim Taheri set out to start his business venture in the confectionary  business with a working capital less than $150. He bought himself a typewriter, made a few letterheads in his name, and sent out these letters to various suppliers and producers inquiring about bussiness oppurtunities. Starting a a comission agent at first, he managed to import various confectionary and toy products from Singapore, Malaysia, Taiwan and a few European countries, he imported and sold to specific customers who would then re-distribute in the local market. 

By late 1979, he founded EBRAHIM ALI TRADING ESTABLISHMENT, wherein he setup his own distribution structure and staff, directly selling to local buyers. Building up on the success of previous years, the addition of several worldwide established brands such as FONZIES (previously TWISTIES), Choki Choki, Kopiko Candy, Sando Wafer, Hello Panda, YAN YAN Chocolate and Trolli (currently established under its offshot as YUPI), helped in building its reputation and name amons the local buyers and consumers.

By 1994, he was joined by his eldest son, Ahmed Taheri, and a few years later by his second son Nader Taheri, after which the name was upgraded to EBRAHIM ALI TRADING CO WLL, branded as you now see everywhere as EATCO